Document Type : Original Article
Authors
1 PhD student in Sociology, Islamic Azad University, Azadshahr Branch
2 Assistant Professor, Department of Humanities, Faculty of Social Sciences, Islamic Azad University, Azadshahr, Iran
3 Assistant Professor, Department of Sociology, Azadshahr Branch, Islamic Azad University, Azadshahr, Iran
Abstract
The purpos of this study is to design and develop an apartment living productivity model in Mashhad. The present study is a combined exploratory exploration method based on qualitative and quantitative stages.By conducting open-ended interviews and in a quantitative section with a sample size of 384 households in all thirteen districts of Mashhad, multi-stage cluster sampling and random selection of samples were followed. MAXQDA software led to the discovery of the categories of social trust, social commitment, constructive social relations, social cooperation, new lifestyle,creating a sense of social security,cultural diversity and respect for collective living rights. The results of the application of confirmatory factor analysis show that the category of social trust with respect to the value of T statistic above 96.1 and also the high value of its factor load from the level of 0.5 is important to explain the culture of apartment living. is And in relation to other categories (social commitment, - 2/5), (social participation, 2.40 -),(constructive social relations, - 2/10), (cultural diversity, - 2.86 -), (social cooperation , 2.40 -), (feeling of social security, 2.00 -), (lifestyle, -1.71) and (observance of collective life rights, -1.73) due to the low and negative value of T statistic and factor load It can be said that the relationship between these categories is on the growth and promotion of apartment culture in reverse. That is, the lack of maximum of each of the exploratory categories leads to reduced growth and promotion of apartment culture among residents.
Keywords
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