Iranian Association of Cultural Studies & Communication Cultural Studies & Communication 2008-5575 Articles in Press 2023 11 15 The Relation between the Use of Media Types and the Tendency toward Addiction among Citizens The Relation between the Use of Media Types and the Tendency toward Addiction among Citizens 708901 10.22034/jcsc.2021.73137.1452 FA Ali Jafari faculty member, 0000-0001-9204-8105 Majid Sarfi Phd of Tehran University Journal Article 2017 10 07 Abstract Addiction and abuse of drugs is one of the most important harms and social issues that infects many people and is expanding with a significant acceleration. On the other hand, the media is a suitable tool for education, raising awareness and attracting public participation for the prevention of addiction. Therefore, the present research was conducted with the aim of investigating the relationship between the use of various media in the tendency to addiction. In terms of the purpose of the research, it is of an applied type, and in terms of the method of gathering information, the research method is survey. The statistical population of the current research consists of all citizens over 18 years of age in Ardabil, whose number is equal to 115,000 people. The sample size was estimated using Cochran's formula and 384 people were selected using multi-stage cluster sampling method. To collect information, a questionnaire was made by the researcher and Pearson's correlation coefficient was used to analyze the hypotheses. The results of the research showed that there was no significant relationship between the background variables of sex, marital status and social base with addiction tendency, but there was a significant relationship between age and addiction tendency. There is a significant inverse relationship between the use of various types of media and the tendency to addiction, in other words, with the increase in the use of media, the tendency to addiction decreases. Abstract Addiction and abuse of drugs is one of the most important harms and social issues that infects many people and is expanding with a significant acceleration. On the other hand, the media is a suitable tool for education, raising awareness and attracting public participation for the prevention of addiction. Therefore, the present research was conducted with the aim of investigating the relationship between the use of various media in the tendency to addiction. In terms of the purpose of the research, it is of an applied type, and in terms of the method of gathering information, the research method is survey. The statistical population of the current research consists of all citizens over 18 years of age in Ardabil, whose number is equal to 115,000 people. The sample size was estimated using Cochran's formula and 384 people were selected using multi-stage cluster sampling method. To collect information, a questionnaire was made by the researcher and Pearson's correlation coefficient was used to analyze the hypotheses. The results of the research showed that there was no significant relationship between the background variables of sex, marital status and social base with addiction tendency, but there was a significant relationship between age and addiction tendency. There is a significant inverse relationship between the use of various types of media and the tendency to addiction, in other words, with the increase in the use of media, the tendency to addiction decreases.

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